Célia Megias is the fashion and beauty director at Retail to See, where she covers the business of beauty, fashion retail, luxury goods, and the apparel supply chain. Beauty is her primary beat: brands, retail channels, private-label manufacturing, fragrance, and the trade shows where the category is bought and sold.
Before joining the publication, Célia spent several years working across buying, merchandising, and brand strategy for fashion retailers in Barcelona and Paris. That hands-on experience in how fashion and beauty companies source, price, and sell their collections informs her reporting on everything from prestige counters to contract manufacturing.
Her coverage runs the circuit of the industry's trade floors, from Cosmoprof in Bologna, Las Vegas, and Miami to IMCAS in Paris, Beautyworld Middle East in Dubai, and the retail main stages of Shoptalk, with a particular interest in the tension between scale and craft that defines both beauty and fashion.
Célia is French, writes in English, Spanish, and French, and is based in Barcelona.